What Is Personalisation

Personalisation is a term used to describe the ability to tailor a range of support services to meet individual's specific needs, and it is at the heart of the government's drive to transform social care. If you want to find out more about Personalisation this video explains it well.

Not sure what all the words mean? take a look at this glossary from In Control

Coming soon: a Bradford case study of an older person accessing Self Directed Support for the first time. Until we are able to bring you this here are some examples from other areas of the country:

- Watch Angela's Story. This vid shows the self directed support process, starting with assessment through to purchasing services that enable Angela (91) to live an independently in her own home.

- Follow this link and click on 'Joans example support plan'.
- Read about Greta's Story
Both are good examples of choice, control and personalisation in Self Directed Support.

See Gill's Personalisation Crib sheet for a simplistic guide to personalisation -


Strategies And Reports

The national policy context for personalisation. 'Putting People First' published in 2007 by the Department of Health sets out the government's vision for adult social care reform

Another Putting People first publication, this time focusing on the needs of older people. 'Putting People First: Personal budgets for older people – making it happen' is aimed at councils and their partners.

The interim report by the Personalisation Commission (led by ACEVO) ‘Making it Personal – a Social Market Revolution’ broadly summarises progress and thinking around personalisation to date, from the viewpoints of those involved in making it work. Of particular interest are the diagrammatic and pictorial explanations of the risks for providers (p25), the new roles for the state, providers and those on Self Directed Support (p27), the funding options for budget holders (p28), and the move from the traditional commissioning cycle to the new social care market (pp 32-33).

Published in February 2010, 'The Personalisation Agenda: Implications for the Third Sector' is a research paper that considers in depth the opportunities and challenges for the Voluntary Sector in responding to this relatively new agenda. The paper presents six main issues: Demand, Finance, Administration, Workforce, Marketing, Relationships with Partners.